Marketing & Analytics
Top Digital Marketing Podcasts to Follow in 2023
Welcome to the future of digital marketing! As we step into 2023, it’s more important than ever to stay ahead of the game and continuously sharpen our skills in this dynamic industry. And what better way to fuel your knowledge and inspiration than through podcasts? From insightful conversations with industry experts to groundbreaking strategies that can transform your marketing efforts, we’ve curated a list of the top digital marketing podcasts you absolutely need to follow this year. So plug in those earbuds, tune in, and prepare for an audio adventure that will revolutionize your approach to online success.
Digital marketing podcasts are audio programs that focus on topics related to online marketing. These can range from SEO (Search Engine Optimization) and SEM (Search Engine Marketing) to content marketing, social media, email marketing, and more. Podcasts have become a popular medium for professionals and enthusiasts to share insights, strategies, and news in the digital marketing world.
Here are some popular digital marketing podcasts as of my last update in 2021:
1. Marketing Over Coffee
- Hosts: John J. Wall and Christopher S. Penn
- Overview: A podcast that covers both classic and new marketing. Episodes are typically short and to the point, discussing topics over a coffee chat.
- Link: Marketing Over Coffee
2. Inter-Dev B2B digital marketing Podcast
- Host: Aia Laser and jack Lunz
- Overview: Aia and jack dive deep into topics like podcast marketing for b2b digital marketers, video creation and marketing and seo.
- Link: Inter-Dev Podcast
3. The Smart Passive Income Podcast
- Host: Pat Flynn
- Overview: While not strictly about digital marketing, Pat Flynn covers a lot of ground on online business strategies, including affiliate marketing, blogging, and podcasting.
- Link: SPI Podcast
4. Marketing Smarts
- Hosted by: MarketingProfs
- Overview: This podcast features in-depth interviews with smart marketers from all walks of life.
- Link: Marketing Smarts
5. Call to Action
- Hosted by: Unbounce
- Overview: A podcast about digital marketing, A/B testing, and optimization. It’s produced by Unbounce, a landing page platform.
- Link: Call to Action Podcast
6. The Growth Show
- Hosted by: HubSpot
- Overview: A podcast about business growth, featuring interviews with entrepreneurs and thought leaders.
- Link: The Growth Show
7. The Search Engine Journal Show
- Overview: This podcast covers a wide range of topics in the digital marketing space, with a particular emphasis on SEO.
- Link: SEJ Show
8. Marketing School
- Hosts: Neil Patel & Eric Siu
- Overview: Daily bite-sized marketing lessons. Each episode is short and focuses on a single topic or tip.
- Link: Marketing School
9. Duct Tape Marketing
- Host: John Jantsch
- Overview: This podcast covers a broad range of marketing topics, from digital strategies to more traditional methods.
- Link: Duct Tape Marketing
These are just a few examples, and there are many more out there. The best podcast for you will depend on your specific interests and needs in the digital marketing space. It’s a good idea to sample a few episodes from different podcasts to find the ones that resonate most with you.